According to the report, the Daily Nation is the most read newspaper in the country with 47 per cent, followed by The Standard at 27 per cent and Taifa Leo is third at 8 per cent.
Mr Maina Muiruri, the chairman of MCK, said the Kenyan media was in the middle of digital disruption and at the adoption stages of online media journalism.
Kenyans’ confidence in the media remains high, according to the latest survey on the media industry, with the rating increasing by six per cent.
Launching the report in Naivasha yesterday, the Media Council of Kenya (MCK) chief executive David Omwoyo said the rating increased from 91 per cent in 2019 to 97 per cent this year.
