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FKF Women’s Cup gets Sh4.3m boost

Left to right; Kerubo Momanyi , Women’s Representative, Football Kenya Federation National Executive Committee, ⁠Raquel Puig, Head of CSR & Sports Development at betPawa, Hussein Mohammed, President, Football Kenya Federation, ⁠Cynthia Onyango- Partner at betPawa and ⁠Ivy Igunduura, East Africa Regional Manager, CSR & Sports Development, betPawa, during the MoU signing between betPawa and FKF in Nairobi on April 29, 2025.

Photo credit: Pool

What you need to know:

  • Ulinzi coach Collins Ochieng is optimistic about defending the title, citing the added motivation provided by the new bonus system.
  • “The players are motivated by the prospect of earning after each win. As a coach, my goal is to win the title again.”

The fourth edition of the Football Kenya Federation (FKF) Women’s Cup kicks off this weekend with a record 32 teams and a significant boost in sponsorship and player incentives.

For the first time, the tournament has attracted an official sponsor, with betting firm betPawa committing Sh4.3 million in bonuses through its Locker Room Bonus initiative. Under the scheme, each match-day winning team will see 23 players and three technical staff get Sh3,300.