With the countdown to this year's Pwani Innovation Week, which is set to take place from October 27 to 31 in Mombasa, now underway, momentum is building not only for the celebration of innovation, but also for the debate surrounding the proposed Creative Economy Bill 2024.
Speaking to Showbuzz at a media briefing ahead of the Pwani Innovation Week event, Fikirini Jacobs, the Principal Secretary for Youth Affairs and Creative Economy, said that his ministry is pushing for the Bill to be passed into law, stating that, besides offering tax incentives, it will solve the major problem of monetisation that is crippling the Kenyan creative economy.
