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Scangroup issues profit warning on loss of Airtel business

Coins graph

WPP Scangroup incurred a one-off cost of Sh160 million to part with staff affected by a restructuring triggered by need to protect its bottom-line. 

Photo credit: Shutterstock

What you need to know:

  • The company incurred a one-off cost of Sh160 million to part with staff affected by a restructuring triggered by need to protect its bottom-line. 
  • The profit warning signals that the cost-cutting and reduced foreign exchange pressures were not sufficient to cover for the revenue reduction.

Listed marketing services firm WPP Scangroup has issued a profit warning for its full year ending December 2025, citing loss of a material client and one-off staff restructuring cost. 

The cautionary statement means the company will post a larger net loss of at least Sh633.4 million for the period, up from a net loss of Sh506.7 million it recorded in the year to December 2024.