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Why more young men are choosing older women

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On Instagram and TikTok, some of the most admired celebrity couples are those where the woman is older and the man is younger.

Photo credit: Shutterstock

Is it love in reverse? On Instagram and TikTok, some of the most admired celebrity couples are those where the woman is older and the man is younger. From cosy date nights to envy-inducing holiday photos, their relationships appear to flourish in ways that defy convention.

Social media has amplified this trend—making it visible, desirable, and even aspirational. For young men scrolling through these feeds, dating older women no longer feels like a secret indulgence, it is fast becoming a norm.

The motivations, of course, vary. Some are drawn by wealth or sophistication, but an increasing number of men, especially those financially stable and self-assured, are choosing older partners for reasons rooted in peace, maturity, and genuine companionship.

Yet the lingering questions remain. Can such relationships stand the test of time, and will parents and society ever truly accept them?

Benjamin Jabari, 33, has built a life many men his age would envy. His sales business, dealing in designs and wholesale curtains, has given him a comfortable income and independence. Jabari is confident, stylish, and knows how to have a good laugh. But when it comes to his love life, Benjamin’s story is one that surprises people.

“I prefer older women,” he says with a smile, adjusting his wristwatch. “They come with peace of mind, no drama, and they know what they want.” 

This taste was not something he knew about himself. Back in 2022 when he was 29, Benjamin stumbled into this new world through his circle of friends. One evening, a friend added him to a WhatsApp group where the main topic was dating, and specifically, how some of the men were meeting and enjoying the company of older women.

“The chats were so funny,” he recalls. “My friends were just talking freely, sharing their experiences, and I was curious. That is when I thought to give it a try.”

At that time, Tinder was the app of choice. Jabari downloaded it, learning the famous swipe-left, swipe-right routine.

“At first it felt like a game,” he laughs. “Left, right, left again. Then suddenly, I matched with a 43-year-old woman.”

Her profile caught his attention immediately. She was light-skinned, stylish, and looked much younger than her age. She lived in Nairobi, which made him worry it could be a scam, but curiosity won. When they finally met in person, all doubts melted away.

“I was honestly shocked,” Jabari admits. “She did not judge me for being younger. I did not even have to prove myself. It was so seamless. We met at a hotel in Westlands.”

Their connection was exciting, but it was not built to last. Jabari began to feel like the relationship was more of a fling. Despite enjoying her company, he sensed he was being used, and deep down, he wanted something more meaningful.

“That is when I told myself, no, I do not want to be a toy. I’m financially stable, I can treat a woman well, and I want someone who sees me for me,” he explains.

Happy couple

On Instagram and TikTok, some of the most admired celebrity couples are those where the woman is older and the man is younger.

Photo credit: Shutterstock

Soon after, Jabari met another woman, this time a 40-year-old. Unlike the first, she made him feel grounded.

“We hang out often,” he says. “She drops by my store often to take me to lunch. She is mature, calm, demure…everything I admire.”

His friends know about her, but not everyone approves. Some throw the usual phrase at him, ‘Mtaachana tu!’ (you’ll break up eventually). Jabari puts them off.

“Honestly, I do not care. I feel like she is the real deal. I do not think I will follow the traditional system of marrying someone 10 years younger. If I cannot marry an older woman, I will still date them. I am not rushing to get children, but if it happens, why not?”

Jabari says peace lies in the company of women who have lived a little longer, seen a little more, and know how to love without unnecessary drama.

“People think it is strange, but for me it works. I am comfortable where I am right now,” he says confidently.

“Life is short,” he concludes. “If you find someone who gives you joy, older or younger, hold on to it. For me, older women are my comfort zone.”

“They know what they want”

While Benjamin wears his preference for older women openly, Brian Orimba, 29, keeps his love story tucked away from society.

Brian is a Master’s student at Mount Kenya University. He lives in a modest one-bedroom house in Thika town, a room full of books, a laptop perpetually charging, and the smell of strong instant coffee.

On the outside, he looks like any other student grinding his way through campus. But behind that boyish smile and introverted self, Brian has a story most of his age-mates would never dare tell.

His girlfriend, who he prefers not to name, is 39 years old.

They met at a friend’s graduation party in August 2024.

“She was wearing this maroon dress,” Brian recalls, leaning back in his chair, his voice filled with nostalgia. “She was laughing so openly. Honestly, I thought she was my age. When I later discovered she was 30-something, I was like wait – what? But by then, I was already into her.”

It was not the age that drew him to her, it was her energy, her openness, the way she seemed at ease with herself.

“I approached her in the most natural way,” he says. “I walked to her and asked her if she liked the music that was playing. One thing led to another, and I found myself talking to her more than anybody else at that party.”

She is not Brian’s first older lover. His dating history is painted with encounters that are anything but typical for a man in his 20s.

Older, beautiful and mature

At age 24, Brian dated a woman aged 32. That romance continued for nearly four months.

“What really drew me was her calmness. Younger women can be fun to be around, but not for me. Older women are grounded, self-assured, and clear on what they want.”

Brian is tall with a built physique and mature face, which is an advantage.

“People can’t immediately guess my age,” he laughs. “It helps me blend into their world without any questions.”

Brian doesn’t hesitate when questioned about what he finds appealing in them.

“Older women listen. They are not playing around. If she is upset, she will not ghost you, she will tell you to your face. That honesty and maturity makes me want to be better.”

And then there is intimacy.

“The best I have ever had, to be honest. There is no guessing. They know what they want, and they will tell you. That is a big turn on,” he says with a cheeky grin.

For Brian, dating older women isn’t about being mothered or seeking material comfort.

“These women are professionals, focused, and independent. I am not there for handouts. It is about real connection, love and respect.”

Brian’s parents have no idea about his dating life. “My mum always says women will keep me grounded, but I don’t think she meant the older ones.

Couple

An increasing number of young men are choosing older partners for reasons rooted in peace, maturity, and genuine companionship.

Photo credit: Shutterstock

“I do not post her on social media. People do not need to know everything. What matters is us. Dating older women has changed Brian. He says he is more patient, more intentional and more focused than his peers who are still chasing after campus flings. “It is like I’m 10 steps ahead,” he says.

But would he marry her if his parents do not approve? Brian does not answer directly.

Instead, he laughs. “Let’s just say I am still bargaining on that one.”

“Dating older women is like having a cheat code in life”

Where Brian hides his romance in whispers, Fred Ouma faces his love story with caution. His journey shows the delicate line between desire, family expectations, and the realities of building a future with someone older.

Fred is 32 but prefers not to disclose his identity and whereabouts because of the woman he is dating “…does not like publicity, and I respect that.”

Fred’s encounters with older women started at 25, during his cousin’s wedding in Kisumu. There he met a mumama as he puts it. An accountant. “She was focused, mature, and made me feel secure.”

The romance quickly turned serious. They lived together for a year, but then Mary began pushing for marriage.

He has tried dating women his own age, but “…It was all just noise,” he laughs.

“We would go to clubs, scream over music, have dumb arguments over who texted who…I could not do it. I felt like I was babysitting, not dating.”

Fred’s new relationship began on Instagram. We started by reacting to each other’s stories and reels,” he recalls. “One thing led to another and we were having long conversations in no time. Eventually, she asked me to meet her.”

“She is 10 years older, beautiful, and mature. The initial meeting sealed it. She knows what she wants, and speaks up for herself."

They have been dating now for over two years. His friends tease him about dating “aunties,” but Fred brushes it off.

“The funny thing is, when they meet her, they end up asking me how to get someone like her.”

Fred speaks about older women with a kind of reverence.

“Their confidence, the way they walk, knowing what they want…there are no guessing games. With them, I am sharper, calmer and more focused.”

Unlike most people in his position, Fred’s parents know.

“My parents once asked me, ‘Will she not want children?’ I told them we will cross that bridge together.”

However, the bridge is already on the horizon. His girlfriend does not want children. She claims she simply wants to enjoy life, travel, and have a companion. That makes Fred anxious.

“I want to be a father one day,” he confesses in a low voice. “That is the only thing that frightens me.”

For Fred, dating older women has never been about gain, just real love. These women make me grow. Honestly, dating them is like having a cheat code in life.”

Still, the question lingers, can he stay in a relationship where children are off the table? Fred smiles, then laughs softly.

“Let’s just say I’m still figuring that one out.”

Under the seriousness of their relationship lies a carefree, almost teasing personality. Fred loves their low-profile dates, ice cream excursions in town, sunset walks, and fights about what to watch.

“She will take a lick from my cone and laugh like a teenager,” he says. “People would glance at us and think she is the younger one.”

That playfulness, he says, balances the seriousness of their conversations.

While Fred may have trouble with future and family questions, Peter Mosoti is the opposite. He lives in the fast lane, chasing fun, music, and late nights. He likes living fully in the moment.

I met Peter, 30, at the Luo Festival Concert at Uhuru Garden as he shared a laugh with his friends in the company of other women. As a joke, I asked him where his ‘mshikaji’ was and without hesitation, he mentioned he had spotted a slightly older ‘chick’ who was dancing alone in the crowd and he was yet to make the move.

Peter is 30, tall and lively, the kind of man who always knows where the party is. He is not afraid to refer to himself as a party boy.

“I like fun, I like good vibes, and I like older women,” he says confidently.

His first encounter with an older woman was at age 26. At a corporate cocktail party he had gatecrashed with his friends. Sheila, his date, was a 32-year-old PR manager.

“She walked as if she owned the room. I was young, fresh out of college and on my first job. She gave me attention, and I made the move. My agenda? Purely vibes. I wanted nothing serious.”

They were inseparable for a few months. they engaged in late night calls, weekend trips and stolen kisses during parties.

But when Sheila started talking of settling down, Peter could not keep up. “I was too young to entertain that kind of talk, so I broke it off. I have no regrets. Sheila showed me what it is like to date older women.

These days, Peter meets most of his flings at concerts and parties.

“It starts with a dance, then a drink, and before you know it, we’re exchanging numbers,” he says.

His current girlfriend, or fling as he calls it, is 39.

“We are just having fun and she knows it. No pressure.”

He prefers to keep the age gap small so that he doesn’t “get lost in it.”

So what makes him stick to older women?

“Women my age want promises and always bring up marriage talk. I am not there yet. Older women just want to have fun and enjoy life. That is exactly my vibe.”

His parents want him to settle down and start a family.

“They think I’m wasting time,” Peter admits. “But this is my prime age. Let me enjoy, party, make mistakes. I will settle when I am ready.”

Peter is pragmatic about his future.

“At some point I know I will want children and a stable home. When that time comes, I will look for a younger woman to marry. But for now, I am living fully.”